Online harm is evolving fast: AI-generated content, deepfakes, anonymous accounts, and always-on group chats are changing how children experience risk. This article gives practical safeguarding actions for schools, clubs, and child-facing organisations: understanding emerging threats, strengthening reporting routes, reducing image-sharing risk, improving parental engagement, and teaching digital resilience.
Safeguarding impact: children can be coerced, shamed, or blackmailed using content that looks realeven when it isn't.
Safeguarding impact: rapid escalation, intense shame, and increased mental health risk.
Safeguarding impact: grooming pathways, exposure to adult content, and normalisation of harmful language.
Safeguarding impact: harm can be constant, not confined to school hours.